We create bespoke websites, visual identities and graphic design.

Taking client projects from idea to completion, through simple, clever and purposeful design work.

Rae is a creative partner and a small creative agency based in Helsinki. We believe in a simple and straightforward approach, working closely with our clients throughout every stage of the project to ensure their vision is brought to life with precision and attention to detail.

We bring a playful and contemporary approach to our work, delivering exceptional creative solutions that make your brand stand out. Our services include graphic design, art direction, strategy and visual identities, illustration, WordPress development, with a focus on simple, clever and purposefully executed design.

By keeping things small, we’re able to form close partnerships with our clients and work with you directly throughout the entire project. This allows us to ensure that nothing is lost in translation and that everything stays on track.

Brands we’ve done work for

AsokoditDremelFinlandia VodkaFitbitGolliJanneniskaK-RautaKauppakeskus ItisKauppakeskus JumboMagissoOrion PharmaRemaxSinebrychoff

We can help you with...


We help emerging and established brands stand out and put you on the right track.

Brand StrategyWebsite StrategyArt DirectionNaming


We create comprehensive visual identities for companies and organizations, ensuring visual consistency from web design to packaging.

Visual identityWeb DesignUI/UXDesign SystemsPackagingIllustration


We build modern websites that are modular, scalable, and accessible, and always mobile and performance-optimized. Ongoing maintenance to ensure your website is always up to date.

Front-end DevelopmentWordPress DevelopmentE-CommerceMaintenanceHosting

Who's behind Rae?

Jere Paajanen
Designer & Developer

Jere is a self-taught multidisciplinary designer and developer with over 15 years of experience in the creative industry. With a passion for creativity and attention to detail, he has honed his skills in a wide range of areas from design to development, delivering fresh and simple solutions that meet the needs of his clients. With his comprehensive approach, he has earned a reputation for consistently delivering exceptional results as a creative professional.

[email protected]     +358 503206538